How to Ask for Authentic Testimonials that Boost Your Signups and Sales
Today’s question is:
“How do I ask for a testimonial for my business?”Testimonials are absolutely amazing. They have been responsible for millions of dollars in revenue for our business, and the reason is simple: People want to know if your products have worked for others. That means your products will likely work for them, too. So asking for a testimonial is an absolutely critical part of your business. And you can actually make it an automatic process. How? As your clients or your customers go through your material, you ask them, “Hey, did that work for you? We’d love to hear from you.” And you can automate this so you never have to worry about getting testimonials.
The exact script I use to get testimonialsToday I’m going to give you an exact script that I once used to reach out to a friend and ask for a testimonial. Then I’m going to break it down to show you why it worked and why I said the things I said. Let’s take a look.
SUBJECT LINE: Can I quote you for my site?
Thrilled to hear you’re doing so well with the company and the new direction. I was wondering if you could give me a quote that I can use on my website – something like: “Ramit completely changed the direction of our business. He refocused our attention on our users, helped us figure out several lucrative marketing channels, and ripped apart an idea that would have wasted six months of our time. His advice will be worth well over $100,000 – and that was just over one dinner.”
-RamitLet’s break this down. What is going on in this email?