Discover how to escape the 9-to-5 and unlock total time and location freedom using this lucrative “Freedom” Skill

And eventually double, triple or even 10x your salary without starting a business

The best part is I’ve taught the same skill to over 3,000 people just like you who are using it to generate consistent side hustle incomes of $500, $15,000 or even $35,000 a month


My heart raced as I stared at the numbers.

And my eyes basically popped out of my head.

Because in less than 24 hours, I’d made $2,000 online using this simple “Freedom Skill”.

When the money first showed up in my bank account…

That’s when I knew this was REAL!

And eventually, I used the same Freedom Skill to actually create a business that helped me generate millions of dollars a year.

But that’s the beautiful thing about this skill.

You can use it to make as much or as little as you want.

Yes, you can use it to create a multimillion dollar business if you like!

But for most people — they don’t want any of the stress that goes along with that.

And that’s fair enough.

Instead, they’d just rather use this Freedom Skill on the side to generate an extra $500, $15,000 or even $35,000 a month.

This is the best way to make an extra $500, $15,000 or even $35,000 a month in 2024

And not only does it give you a nice quality of life improvement straight away for something you can do in your spare time around a regular job…

But if you don’t love your 9-to-5 and want to leave your company, you could actually quickly grow this side hustle and do it full time.

Imagine if you could replace your current corporate salary, double or even triple it?

And unlock the freedom to travel the world and work on your own hours and schedule — instead of having to fit into other people’s Zoom call meetings?

Wouldn’t that be great?

I’ll share all the details with you in a moment.

But let me tell you now — this has got nothing to do with investing or the stock market. It won’t leave you feeling overwhelmed one moment and “crashing down” the next.

Good news! You don't need to work 24/7

You don’t need any special degrees. And like I said, you DON’T have to start a new business.

The cool thing is with this Freedom Skill, you’ll have the ability to make whatever money you want.

And with the recent advancements in technology, now you can use it to unlock almost limitless financial freedom in just a few hours a week…

Reigniting every single aspect of your life with joy and excitement and allowing you to live a Rich Life on YOUR terms.

All while wiping away the stress of inflation and the economy — and eliminating any anxiety about money.

While it may seem a little far-fetched at first…

The reality is thousands of people have already used this simple Freedom Skill so they can live their Rich Life, and they feel so much passion and enthusiasm that others can’t help but notice their remarkable change.

And the great thing is once YOU master this freedom skill…

You can actually use it to create your own business if you like!

OR you just get other businesses to write you big checks month after month just for using this simple skill in their businesses.

That means you can make great money without taking on any of the stress of payroll or anything else that causes so many business owners to fail.

The best part is you DON’T have to work as long or as hard…

And you can set your schedule to fit YOUR lifestyle.

My lifestyle is designed to let me work wherever I want, whenever I want

Maybe you just want to put in a few hours here and there. And enjoy the rest of your time exploring new parts of the world.

Or maybe you want to go all in and turn this side hustle into a full time gig.

Either way — it’s YOUR choice. The sky is truly the limit.

Now you can make all the extra income you want so you feel truly “alive” again. Plus have the freedom to:

That’s what a Rich Life is all about. And I’m living proof that it’s not just possible — but easily attainable — once you learn this Freedom Skill.

Hi, I'm Ramit Sethi.

You’ve probably seen my New York Times bestselling book, “I Will Teach You To Be Rich,” which has rave Amazon reviews.

Or the feature I had in Forbes next to Warren Buffet. Or my articles in Fortune Magazine, The New York Times, and The Wall Street Journal. Or you heard about my new Netflix show, How to Get Rich.

And you might have read articles about how I started from nothing to build a multimillion dollar business.

Left, a 6-page profile in Fortune Magazine. Right, me featured next to Warren Buffett.

Growing up, I never thought I’d ever be the CEO and founder of a multi-million dollar business that’s helped millions of people.

Or that I’d get invited to speak on podcasts with moguls like Tim Ferriss.

Or that I’d be able to go all-in on a fancy wedding…

And take 6 weeks away from work to travel to places like Italy, Kenya, India, and Thailand with my wife.

But what I’m here to talk to you about today doesn’t require you to start a business or do anything crazy

What I’m about to share is the simple way to make some great money on the side.

It’s one of the most valuable skills I’ve picked up which allowed me to become extremely successful. But it’s also one of the fastest ways to start getting paid NOW without having to build a business if you don’t want to.

And I’m not going to BS you here.

It took me years to grow my business and get to where I am right now. And it was really hard work. So what I’m about to teach you isn’t a get rich quick scheme…

And I’m not going to promise you’ll become a millionaire overnight. I hate that spammy stuff just as much as you do.

But in my experience, learning this Freedom Skill is the fastest way to financial freedom. It’s something businesses are willing to pay for right NOW. It’s something you can do in your spare time so you can replace your income or even double or triple it.

So I know without a doubt you’ll be able to live your dream Rich Life without suffering like I did – or waiting years for results.

That’s why I’ve made it my mission in life to help people create bigger, richer, more rewarding lives for themselves.

Not just so you can stop stressing about money or build a business that allows you to escape from the 9-to-5 grind — IF you don’t enjoy your job…

But also so you can live a Rich Life of freedom and wealth. And when you learn and leverage this highly valuable skill…your entire life will come together in ways you never imagined.

With this Freedom Skill you can do things you never thought possible!

Like travel to exotic locations, shop for anything you want and live in the house you always dreamed of.

You can give back to your community, help out friends and family, and make a difference in the world. Plus you never have to worry about budget constraints or other financial limitations.

And the best part is:

You can focus on the things that truly matter. Like relationships, health, and personal growth. So you become the person you’ve always wanted to be.

But to get there, you’ll need to face some uncomfortable truths. And some might say my approach is controversial.

So are you ready for the truth? If you aren’t, then I suggest you stop reading now. Because I’m NOT going to sugarcoat anything.

And I’m NOT going to waste time. So let’s go…

Most people who are unhappy at their job have been lured into a “Corporate Trap”

And here’s how it goes:

The corporate giants get you in with a high starting salary… offer you all kinds of perks… like “unlimited” vacation… free lunches… work from home a couple of days a week.

It all sounds really great at the time, right?

But in time you realize this doesn’t REALLY make you happy. Because it doesn’t fill the void or give you TRUE freedom.

And what they don’t mention is that you have to CONSTANTLY grind, week after week doing something you don’t feel passionate about anymore.

You know those jobs I’m talking about — where you get micromanaged, or you spend hours on Zoom calls all day and can’t actually get any work done and then have to stay late all the time. Or people don’t value your insight or opinion. But worst of all…

The Corporate Trap is fulfilling someone else's rich life and freedom

And now you feel like you’re getting paid less than you know you’re truly worth.

Posted this on my Instagram, is this you?

That’s the worst feeling.

And deep down inside — you know there’s more to life. Plus there’s more out there for you to experience and explore in the world. But how do you GET more?

It’s NOT just by sucking it up and staying in your corporate job, climbing the ladder and collecting 5% raises every year.

Because in this economy? That’s too slow. Even slower than inflation which is above 3% today.

Most people’s salaries won’t cut it anymore. And it’s getting harder and harder to put money aside to build your future, which means you’d be 80 years old before you’d be where you want to be in life.

I’m not trying to be a jerk or make you feel bad…

But I’m guessing this might be why you’re one of millions of Americans struggling to live the Rich Life you dreamed — even if you’re following all of my financial advice to the tee.

That’s the sad reality of today’s world. Which is exactly why you need something FAST…

That can bring in extra income to supplement your salary… While you work towards your dreams of TRUE Rich Life of total time and location freedom.

Now don’t get me wrong — I’m not saying all jobs are bad. In fact, there ARE amazing jobs out there, and I’ve helped plenty of clients land their dream job with my courses.

But when people want to build a lifestyle like this, the first thing they usually do is start a new business. Without realizing:

The lifeblood of business is turning prospects into customers on a regular basis

And so how do you get more customers?

It’s by writing words that generate money. And while it sounds easy — the truth is — it’s not. Otherwise everyone would have super successful businesses already, right?

That’s where the Freedom Skill, of copywriting comes into play.

Copywriting: the art & science of writing words that generate MONEY

It’s a very simple skill anyone can use to generate thousands a month on the side.

No matter your background or previous experience.

“But wait Ramit, what If I’m NOT a Writer?”

Look, I wasn’t born knowing how to write. I certainly wasn’t a “natural” writer. In fact, the first time I ever tried to sell anything online, my writing was incredibly clumsy.

That was way back in 2004. It took me way too long to write one sales page — and the results were horrible. Honestly, they were just enough to keep me from quitting.

But even if you hate writing — the good news is with advancements in technology today you can get the assistance you need to get a headstart and make copywriting easier than ever before.

You’ll never have “writer’s block” or struggle to come up with ideas. And if you know the difference between great copy and mediocre copy – you’ll easily be able to make extra income every month in only a few hours.

I never had this luxury when I was starting so you’re already one step ahead of me.

And like I said — I really sucked at copywriting at first and didn’t have a clue what I was doing.

I kept getting hung up on how inauthentic and unnatural it felt for me… Because all I’d seen were those spammy ads and “make money online” scams that promised the world and failed to deliver.

Yet like a typical weirdo, I spent thousands of dollars buying all the courses from A-List copywriters. Hundreds more hours going through them all. And I spent days and nights writing only to hit the delete button in the end.

I made every mistake a copywriter can make — bad launches, blog posts that just didn’t “click,” and just regular run of the mill stuff that was super boring. And just as I was about to throw in the towel…

That’s when I discovered the invisible language

See, copywriting isn’t really about “writing” — you don’t have to be Hemmingway or Jane Austen or any of these people to get this to work.

In fact, that’s the reason why this Freedom Skill is in such high demand. Because most people who consider themselves “good writers” actually make really terrible copywriters.

And that’s because copywriting is more about writing how you talk. Plus communicating with people uses an “invisible language” that makes them want the products these companies have to offer.

Copywriting is actually all about storytelling

Most people don’t know this. But storytelling is one of the most powerful forms of communication on Earth.

In fact, storytelling dates back to around 36,000 years ago which is BEFORE writing even existed!

So you see, there’s proof that learning how to use storytelling in your copy is a timeless skill. Since it works like an invisible language to persuade people in a natural way.

And looks, it’s not going away anytime soon even with the advances in technology.

people around campfire

Telling good stories is one of the essential skills robots CAN’T do

Think about it. Stories are EVERYWHERE. And people love to listen to and share good stories.

Sure, writing stories in your copy isn’t exactly the same as writing a book that captivates you so much you stay up until midnight.

But you can weave storytelling into your work and convey a message that connects with the audience in the most persuasive, engaging, and compelling way.

And as long as you know the secrets, you can write really compelling stories that get people to click on ads, emails and letters like this one. And read every single word and then throw their money at these companies.

All because they’re following the same invisible framework which I’ll show you how to use.

Yes, storytelling works in any type of copy. From a long form sales page or short welcome email to a thoughtful social media caption or even a product case study.

Every piece of copy you write can include a story. In fact — you must! Because think about it. It feels natural, right? Not salesy? And it’s authentic. Which is what this is all about.

Being your AUTHENTIC self. Not “authentic like Ramit” — but authentic like you.

This is an incredibly powerful skill when you think about it. Because you have the ability to influence and guide your reader towards a desired emotion and decision to buy.

Which gives you the power and responsibility to tell empowering and helpful stories. So don’t abuse it! You need to ask yourself this:

Does the message matter to your audience?

Are they going to share it with their friends and family?

Will it inspire them and to better their lives, restore their confidence, resolve their pain or contribute to humanity?

YOU are a real life modern day storyteller who is able to create a positive impact in many different forms and lengths.

And if you’re a business owner already… It’s even more important to use stories. Because you know your own voice better than anyone else.

Other people can copy your website, they can rip off your product, they can hire more customer service people than you. But nobody can actually be you!

So when you tell your story — like the challenges you faced in life, how you overcame them, and how you’ve helped others do the same — you are absolutely, positively unique.

People will read your emails. They’ll comment on your blog posts. They’ll retweet you. And most importantly, they’ll buy again and again.

It sounds simple, right? Then let me ask you this.

Why do so many people struggle with stories in their copy?

Well here’s the thing: It can be tricky to write GOOD stories — if you don’t know what you’re doing.

Stories are formulaic.

Especially ones that are compelling, interesting, engaging, and persuasive. And it’s the “getting the stories out of your head” and onto the page” part that’s hard when you don’t know what you’re doing.

Because when you start writing, everything jumbles together, right?

I know how it feels to write down a list of stories…then just look at it and realize it sounds boring and awkward. Like take this for example:

“I used to be an overweight loser. Nobody liked me and girls laughed at me. Then I discovered the one secret tactic that changed my life. This golden key unlocked the world of fitness and let me drop 45 pounds in 3 months…”

Not that exciting, right?

And yeah, I also know what it’s like to finally sit down and bang out a story…then want to backspace the whole thing and delete the Google Doc.

The words sound good in your head, but they come out artificial and cliché on the page.

But take a look at what happens when telling a story in your copy really works.

This is directly from the sales page for one of our products:

See how this “copy” is totally authentic? It doesn’t sound desperate or salesy. It’s captivating. It’s compelling. And it generates an EMOTION and excitement within you.

The best part is it’s completely true!

You can tell it’s true by the little details in the copy — “rolling over” to check your phone, the “grumbly” friend, and on and on.

This is how to write copy that sells. It’s real. It’s authentic. And it’s easy and fast to write once you have the right framework.

See, it doesn’t have to be “salesy” or shout about how much money you can make. And it instantly connects with the reader.

The irony is when you’re passionate about something, you can sit down with someone, listen closely, and then help someone in a caring way. No shouting or hype-y promises.

Yet somehow, when people start writing copy, they all START SOUNDING LIKE SHOUTING INTERNET MARKETERS.

Please don’t do that!

That’s a fast track to sound like everyone else…and if you sound like everyone, why would anyone choose you over the 5,000 other options?

Great storytelling in copy sounds like how you would talk to a friend 1-on-1.

Imagine you could take your conversation with a friend — all the questions, all the time, all the care and compassion you put into it — and put it out into the world to help tens of thousands of other people.

Amazing, right? That’s exactly what great copy does. And with the right framework I’m about to show you…

Anyone can learn to be a great copywriter (with the right training)

Like I said, stories are formulaic. Which is good news! Because it’s a SKILL not a natural born talent.

When I was starting out, I would have given anything to get this kind of help from someone who’d been there before me. Someone who could show me examples and even templates of how to write great stories in my copy.

But there wasn’t anything like it. In fact, after buying all those copywriting books and products, I still couldn’t “naturally” write the best stories.

That’s why I took it upon myself to create a powerful simple framework that allowed me to write great stories that would get people to open emails, click on ads and join my programs.

I created what I call:

The Invisible Framework that turns words into money

It’s my secret weapon to growing my business to millions of dollars in sales every year.

So if you are really entrepreneurial, once you have this skill the sky’s the limit as to what you can create.

But like I said, you don’t have to start a business to make a healthy 6 or even multiple 6 figures a year. Because there’s no shortage of already existing companies that are willing to pay YOU big money to write for them.

And they’ll treat you like a rockstar!

They don’t care when you work. Or where you work from. They’ll roll out the red carpet for you because you are going to be one of the most valuable people in their company.

That’s because you’re one of the people who knows how to turn words into money, and can turn prospects into paying customers.

When I started to use this invisible framework for every piece of copy I wrote… That’s when EVERYTHING changed.

It took years of hard work, trial and error, and swallowing my ego. But I learned how to tell stories and write copy that connects and engages. And it was also the key that grew our business by millions and millions of dollars.

Not just a “one-off” success, either. But consistently year after year. And I watched as my business outgrew the very people I had initially learned from.

Not once. Not twice. But with 18+ successful products.

Using the invisible framework I was able to generate over $10M for my business

Over 30,000 paying customers


One month of sales

And just to be certain I’d come up with a game changing framework — one that ensured every time you flipped open your computer, you’d know exactly what to say and how to say it……

I started using my Invisible Framework with all of my clients. Regular people who were struggling to make extra money on the side to live their Rich Life. Or were trying to grow their business with no luck.

People who were sick and tired of feeling stuck in the grind and not saving any money. And didn’t have time or the freedom to take trips wherever they wanted.

I was expecting to wait months to see the results. So I was shocked to hear the incredible results they were seeing — like having a few extra thousand in their bank account each month.

They told me it was making huge changes. And not just in a few months. But a matter of weeks.

I wasn’t totally surprised though. This was exactly what I’d done. Over time we noticed the deeper benefits. Like having more control over their finances, more confidence and feeling more alive than ever!

And the best part is these people told me they were able to live the Rich Life they always dreamed of. And just felt free… like they felt unstoppable, confident and more in control than ever before.

That’s when I knew if it could work for them… It could work for anyone. And in any niche. People like Bushra, Graham and John:

We had never heard of you and bought on the spot…

“There were people who bought from me, and they emailed me to say, ‘We had never heard about you. We landed on your sales page, and we bought on the spot.’”

—Bushra A., IWT graduate, earned $50k in one month

Sales shot up 44% the next month…

“I took what I learned, re-wrote sales pages on my 3 most popular courses, wrote a brand new email auto-responder funnel based on his 5 day sequence, and sales shot up 44% the next month (and every month since).”

—Graham C., IWT graduate who went from food stamps to $460,000/year

Quadrupled my email list… made over $100,000

I’ve quadrupled my email list this year, since January. (From 5800 to 23,000+ now). 18 months ago I had fewer than 1,000 subscribers… I’ve made well over $100,000 this year.”

I read just about everything [Ramit] produces – emails, sales pages, etc. I save his sales pages as PDFs so I can reference them later in my swipe file.”

—John C., IWT graduate,


Call to Action

The ONLY online copywriting course that reveals exactly how to turn words into money using the Invisible Framework

Inside this step-by-step online course you’ll get everything from the psychology of great copy to detailed breakdowns of email funnels, blog posts, and sales pages.

Our in-depth video lessons cover everything you need to know to write great copy for your business. Without wasting time on esoteric theory. We’ll show you exactly what will move the needle and what you can ignore.

Here’s a brief glimpse of what’s included:

How to turn a boring blog into a traffic & lead-generating machine

The exact system I use to create popular blog posts. This took me 10 years to develop and I still use it on our posts.

Mind reading: How to uncover exactly what your readers want before you ever write a single word

The word-for-word scripts I use for reaching out to customers. Learn what really matters to them — their biggest fears, deepest desires, and the exact words that will cause them to buy.
Maximizing email subscribers: The art of writing mouthwatering copy that compels readers to take action

+300% subscribers

Done-for-you templates and formulas for opt-in copy, bonus pages, sales bullets, and more (students have gotten 80% opt-in rates and grown their business 300% using this material). And that’s just the beginning. We’ve also included:
All-new copy teardowns: Watch me tear down and rewrite other students’ copy on the spot. You’ll even get to listen in on a call with me and one of my senior writers as we create sales funnels and sales pages for a $25,000 product. Learn how to think like a copywriter and see how you can create compelling sales copy out of thin air.
The IWT Report Card: Green-light benchmarks for open rates, conversion rates, and more. These will act as your roadmap, eliminating all guesswork and telling you exactly when your copy is good enough for you to move on.

More than 20 different templates and cheat sheets: Create high-converting email funnels and sales pages with the proven formulas that I have used to generate millions in sales.

And much, much more…

Now you can join these people who’ve been given a new lease on life…

Different than anything else I’ve seen

“When I first saw Call To Action, I thought « no way I’m doing this, I know copywriting! ».

I am reaching the end of the program and it has been amazing. Every week was teaching me something new, and that I could apply everything on the same day in my business. It’s just different than everything else I’ve seen. Now, I feel safe. Like I can one day launch an old course without a discount, and have it working and still bringing value as if it was day 1.”

–Jérémy C., IWT graduate

ZERO to $500,000 in revenue in first year

“I started out… without an existing business. I was using it to start from scratch. I just finished my first year as a full-time business. I went from $0 to $500,000 USD in revenue my first year. I definitely couldn’t have done it without [Ramit’s material] because I had tried moonlighting before and never made much money.”

—Jessie A., IWT graduate

Tripled opt-In rate in ONE hour of work

“I’ve been writing for a while but it took me FOREVER to write a decent article. After using the Plain English Principle, I’m able to do it in about half the time and I get more messages from my readers because my ideas are better. It also helped me double the number of new readers I had in the last six months. I TRIPLED my email newsletter opt-in rate after an hour of work using Fascination Formula!”

—Aske C., IWT graduate

Double conversion rate and on the way to a multi-six figure business

“Ramit’s courses (Endless Audience and Call to Action) have been a breath of fresh air. Ramit focuses on actionable information I can apply right away. Not only have I learned a lot, but I’ve had a lot of aha moments where all the pieces suddenly fit together and I have a sense of what I was doing wrong and how to move forward. I’ve already more than doubled my conversion rate and I have a clear map for how to grow into a multi-six figure business. It’s been a great investment and I know it will continue to pay for itself many times over.”

–Daniel E, IWT graduate


I want to be clear: Call to Action is not like most copywriting courses. We’re not trying to turn you into the best copywriter of all time. We’re not going to waste time with the theory of direct response, or studying sales letters that worked in 1932. Instead we’re going to hand you the proven tools that work TODAY. Everything you need to start generating a few extra thousand on the side. Or even replace your salary if you want to go full time.

I’m extremely selective about who I allow into my programs because I’m in the enviable position of not needing to appeal to everyone — just the right people.

So please read the following carefully to make sure this program is right for you:



My courses are not for everyone. They are very challenging. People looking to passively absorb information don’t benefit nearly as much from them. But those who actually follow the steps and instructions in my courses get incredible results. Take a look at what students have done through my other programs:

Went from $78K to an amazing $110K

Just wanted you to know that since I bought my first course through your site I went from a $78K job to a truly amazing $110K…. Your material really has helped me more than any other thing. I can’t thank you enough! I will definitely be purchasing another product in the near future.

–Danny, IWT graduate

Hit $1 million in sales!

“Last week I got to $1m total sales since starting my business. In another month this will be my most profitable year.”

—Richard G., IWT graduate

Get a treasure trove of copywriting tips, templates, & tactics in Call to Action

Inside the Call to Action Copywriting Vault Modules you’ll discover:

Revenue went from $2,500 to $15,000/month!

“I learned to write and research from Call to Action. One simple change has improved my revenue from actor headshots from around $2,500/month to likely over $15,000/month or more. This is HUGE! Thank you!”

–Martin B., IWT graduate

I’m so excited for you to get your hands on this course because I know it can change your life, just like Martin above.

So you’re probably wondering how much Call to Action is going to cost.

And it’s a good question because how do you even put a price on something like this?

Something that doesn’t just allow you freedom to live a Rich Life full of amazing experiences…

But actually gives you a simple step-by-step blueprint for CREATING that life?

After all, most people pay over $100,000 to attend college these days.

And then all you end up with is a shit load of debt and a miserable 9-5 job.

So that’s why something that allows you to escape that life…

And something that gives you the freedom to spend your days doing WHAT you want, from WHERE you want, with WHO you want…

Should obviously cost more than some useless degree.

But it doesn’t matter how much Call to Action SHOULD cost.

Because it’s not going to cost hundreds of thousands of dollars.

Even though my private clients regularly pay up to $25,000 an hour to have me teach them these skills and strategies one on one.

Call to Action isn’t going to cost anywhere near $25,000 either.

It costs $1,497 and given your other options — I think that’s a steal.

But you don’t even have to pay that to get started today.

I want it to be easy for you to get started

When you join Call to Action today…

You can get instant access to the course…

The full step-by-step blueprint to generate thousands of dollars on the side every month…

All for just $149 a month.

Yes! I want lifetime access to
Call to Action

12 Monthly Payments of $149

If you have any questions or concerns about the course, call or email us. We’re happy to help

I can honestly say I’m living my best life right now.

I live in my dream home.

I can take amazing vacations whenever I want.

I have a beautiful wife and an incredible family.

I have an amazing team that I deeply appreciate who help me bring my VISION into reality.

I’m constantly traveling the world and creating incredible memories with my friends and other people I love.

And I’m not sharing this to brag or anything.

I’m sharing out of gratitude.

Because learning how to be a great copywriter has allowed me to live a Rich Life beyond my wildest dreams.

And that’s what I want for you, too.

What would you do with an extra $2,000 a month?

Imagine an extra $2-5K/month going straight into your checking account…month after month. Feels great, right?

What would you do with an extra $2,000/month?

Mihir has a whole new perspective on life

I just wanted to say a big THANK YOU to you for the amazing material you’ve provided…The new perspective on life I’ve gained has been invaluable, and I’m definitely going to continue being a life-long student of yours.

–Mihir, IWT graduate

50% increase In conversion rate!

“My homepage opt-in copy has a consistent 50% conversion rate, which I 100% attribute to Ramit’s advice on immersion and finding customers’ wants vs. needs — during my first week it was even at 80%.”

–Joyce A., IWT graduate



Try the entire Call to Action course. If you don’t LOVE it, I insist that you get 100% of your money back.

I’ll even eat the credit-card processing fees.

Let me tell you why I offer this unbeatable guarantee:

My entire business is built on helping people get results to live a Rich Life — whether it’s starting a successful side business, getting a Dream Job, or eliminating debt.

Our track record for helping our students is why we’ve been able to grow so much the past 10+ years. It’s the reason our business hosts over a million readers a month. And it’s the reason my book was a New York Times bestseller.

And that’s why I guarantee Call to Action.

It’s simple: Take the course and see for yourself. If it doesn’t work, I want you to email me. Show me you did the work, and I’ll refund you 100%.

Call to Action is designed as a lifetime investment, not just a program you take once and never look at again. It’s not a subscription. Once paid in full, it’s yours forever.

This guarantee covers you for a full 60 days, which completely covers the duration of every module in the program. Try the ENTIRE course. If you don’t love it, just email me at ANY TIME during the course and show me you’re doing the exercises and not getting results. I’ll refund you in FULL. You can even keep the bonuses — at my expense.

Remember, Call to Action is an investment in your future that’s meant to last a lifetime.

By the way, I ask you to show me you’ve done the exercises because I know how powerful they can be when applied. I have no intention of keeping your money if you’re dissatisfied, but the only way to get results is to take action. I know you’re busy, but If you can’t commit to at least trying the first exercise, then you shouldn’t join.

But if you’re willing to commit even a single hour to just one module, then this course is 100% risk-free.

Our goal is to help you use the insights we learned — and tested, at the cost of millions of dollars — to help you generate $1000, $2000 or even $10,000 on the side. Considering that this course could even help you double or even triple your salary, we believe this is a fair offer.

Hell, I think it’s a fantastic offer, and I hope you’ll agree.

Check out some of my students results

Roland earned an extra $100,000 in just 7 months

Erin, a midwestern mom, increased her revenue 36% by working only with clients she loves

Selena earned a full year’s salary in a month


Because I really want to over deliver and give you absolutely everything you need to write incredible copy…

Each Call to Action module contains a bonus private vault, packed with advanced strategies, proven tactics, scripts, video case studies, worksheets, and more.

You won’t find these techniques anywhere else — seriously. We tested, refined, and in many cases invented them.

These vaults contain so much new material that I could have divided them into two courses and sold them for thousands.

But I didn’t.

I included them all in Call to Action so you would have every possible formula, tactic, framework, and teardown at your fingertips.

You’ll find hours and hours of organized videos, case studies, tools, and material that gives you instant access to the answers you’ll need to take care of any copy challenge you’ll face.

Inside the Call to Action Private Vaults you’ll discover:

Call to Action is only available for a very limited time...

This offer is available for this week only. Once we reach capacity we’ll have to close the doors to new members — and I’m not sure if or when we’ll open it back up again.

So hurry! Take action now and get started before it’s too late.

Yes! I want lifetime access to
Call to Action

12 Monthly Payments of $149

If you have any questions or concerns about the course, call or email us. We’re happy to help

Option 1:

Now we’re at a fork in the road and you have two choices...

You could do nothing, and then just leave this page and go on with your day. And stay exactly where you are in life now.

You’ll continue missing out on cool experiences and be wasting the best years of your life.

Keep grinding away at your job to make ends meet and pretend that you’re okay with it.

You could just pretend your wants and dreams aren’t important.

And pretend that you aren’t capable of living an incredible life.

Sure, that’s an option.

But it’s not the option I’d choose. And actually, it’s not the option I chose to enjoy the Rich Life I have now.

And the fact that you’re still reading this……… makes me think it’s probably not the best option for you, either.

But hey, this is your life and your choice.

Before you do that: just think about this for a second…

What will change if you don’t take action today?

Are you getting a promotion in the next year that will double or triple your income?

Have you paid off all your debts and have the funds and freedom to take a trip whenever you want?

Is a few extra thousand dollars on the side something you don’t really care about?

If the answer to any of these questions is no, then you owe it to yourself to choose…

Option 2:

Take advantage of this no-brainer offer that’s right in front of you.

So get started now by clicking the button below and get instant access to the Call to Action course.

When you get access to all of that…

Just imagine what your life will look like:

Imagine being able to quit your day job and have the flexibility to spend more time checking things off your bucket list…

Imagine paying off all your debts or mortgage…

Imagine taking vacations whenever you want……… or buying a new car if you want…

Or imagine the surprised look on your friends faces when you pick up the check at dinner…

And how it feels to be free……… living the Rich Life you’ve always dreamed…

While making amazing money in the process.

All this is now possible with Call to Action.

So go ahead and click the button below right now.. You have nothing to lose!

And listen, YOU CAN DO THIS!

I believe in you.

I believe in you because I’ve helped thousands of people like you do this and start living their own Rich Lives — even when they didn’t think it was possible.

I also believe tomorrow will be just like today unless YOU make a change.

Remember that inside Call to Action you’ll get everything you need to make the money you want to live a true Rich Life.

You just have to commit and bring the willingness to learn!

But it all starts by taking action right now on this page.

You’ll get instant access to the entire system at the lowest price you’ll ever see.

And everything you need to begin — right now.

This system is 100% guaranteed to be worth more than what you pay for it.

So the only way you can lose is if you let this amazing opportunity pass you by.

But you’re FAR too smart for that.

So click the “Get Instant Access” button below now…

And let’s change your life!

Unlock access to the Call to Action course today. It’s for a limited time only and closes soon, so please don’t risk missing out.

I’ll be waiting for you on the inside!

Yes! I want lifetime access to
Call to Action

12 Monthly Payments of $149

If you have any questions or concerns about the course, call or email us. We’re happy to help

Frequently Asked Questions

Will Call to Action work for me?

You do not need to be a copywriter to join Call to Action. In fact, you don’t even have to be a good writer. Can you breathe oxygen? Then you can write. The truth is, I guarantee you’ve already written copy — even if you don’t know it.

In Call to Action, we show you how to write the most common forms of copy, including blogs to emails to sales pages and even social media. We give you lessons, templates, examples, breakdowns, and even cheat sheets to help you write your own copy as fast as possible.

Yes! Earnable and Call to Action are built to work together. Earnable provides a foundation for starting your online business. Call to Action will take your copywriting to a whole different level so you can crush it.

You’ll get advanced lessons, templates, and formulas for writing copy for nearly every area of your business.

Plus, green-light benchmarks that help you determine when your copy is good enough for you to move on.

Call to Action is designed to help you succeed no matter what business model you use.

Most of my students sell online products, which I recommend. In my experience, it’s the most profitable, scalable, and maintenance-free business model. But Call to Action will help you sell anything from a baseball card collection to graphic design services, and anything in between.

Yes, Call to Action will help you. Our students have found success all around the world. The copy techniques you’re learning are based on basic human psychology and are proven in 50+ industries and over hundreds of years. The only requirement is for you to be able to speak English. We also recorded every video and included full transcriptions, so you can watch them at your convenience.

I stand by this course with a 100% money-back guarantee. Because these are the exact writing systems the IWT team uses every day, I know this material works. So I can take on the risk myself. Try the entire course and decide if it’s right for you. If you follow the steps I lay out in the course but don’t get positive results, email me, show me you did the work, and I’ll refund your order in full.
Don’t worry — all of my courses come with lifetime access so you can take a break from the material if you’re out of town, on vacation, or just swamped for a few days. Interruptions happen, and your Call to Action course will ALWAYS be here for you when you’re ready.
2-3 hours per week. The more time you put in, the faster you’ll see results. 3 hours is my recommendation, but because Call to Action comes with lifetime access, you can go faster or slower if you want.

Yes! I want lifetime access to
Call to Action

12 Monthly Payments of $149

If you have any questions or concerns about the course, call or email us. We’re happy to help