How to get an amazing job and build your career — with Ryan Holiday

Ramit Sethi

I believe you can learn from ANYONE — even if you don’t agree with 100% of their views.

Years ago, I wrote about my friend Ryan Holiday, an author, marketing strategist, and marketing Director at American Apparel. I got this nasty note:


My response:


A year later, I heard from this guy again:


For anyone who has itched to say “I told you so,” this email is sweet justice.

But beyond feeling my favorite emotion of all — victory — I wanted to highlight those emails as the perfect reminder that instead of instantly judging someone we disagree with, why not say, “Hmm…I wonder if there’s a reason he does that. What can I learn from him?”

(Success Triggers students will recognize this as the D-to-C Principle.)

My goal is to show you EVERY fascinating perspective that can challenge and provoke you — even if makes you uncomfortable — so I invited him into my studio to learn his best insights on creating an unusual, unconventional career for you,

Introducing Ryan Holiday, a controversial, fascinating figure.


How did someone who was too young to rent a car land a senior job at a billion-dollar company and work with some of the most famous authors on the planet?

He dropped out of college at 19 to work with Robert Greene (“48 Laws of Power”). He’d already worked with Tucker Max. And just two years later, Ryan became the Director of Marketing at American Apparel and created the infamous American Apparel ads featuring Sasha Grey.

Ryan’s recent book, “Trust Me, I’m Lying: Confessions of a Media Manipulator,” exposed the dark underbelly of the media and made him lots of enemies in the process. I LOVED it.

It was one of the few “tell-all” books that actually revealed what’s going on in front of your eyes…that you have no idea about. And to prove it, he showed how easily he could “punk” nearly all major media, including the New York Times.

Ryan wasn’t born wealthy. He didn’t go to the country’s best college. His parents had no special connections. If you dig in, you’ll find out that Ryan isn’t just a marketing guy, he’s a deep thinker who reads over 100 books a year.

His new book, The Obstacle Is The Way, includes fascinating examples from history and business. It’s terrific, especially the mind-blowing first half.

In our interview, we talked about how to make tough choices when other people around you doubt them.

How do you make the RIGHT career decisions when it seems like most days are just about putting out fires?

And what are the deeper, more nuanced attitudes towards learning and self-development that can lead to a rich life?

The conversation Ryan and I had is not just about careers, or getting a raise. It’s about overcoming doubts, deftly navigating the maze of life, and crafting a lifestyle that you want — even if it’s unpopular at first.

Check out a preview of my in-depth video session with him. You’ll also discover how you can use some of his best techniques and strategies to connect with top performers, deconstruct success, and much more.

Want to know what every single top performer I’ve interviewed in Brain Trust (including CEOs, athletes, and best-selling authors) ALL have in common? Simple. It’s habits. Successful people don’t just catch a lucky break and coast — they systematically identify and integrate winning habits into their lives, day in and day out, for years.

Ramit’s Brain Trust is now closed indefinitely. But before we closed the program, we extracted all the juiciest success habits from our guests and packaged them into a 7-part Ultimate Guide to Habits that you can read anytime, anywhere — absolutely free.


Ultimate Guide to Habits
Includes HD videos, action plans, and lessons from the world’s leading experts on behavioral change.


Imagine 30 days from today, jumping out of bed early with tons of energy. You actually LOOK FORWARD to the day — no more feeling frazzled — because of the new “peak performance” tools you’re using now.

Maybe you want to start eating healthier, or cook a meal once a week. Maybe you want to start a business, or even just read one book a month.

No problem. Start small. Pick 1 or 2 things to use these powerful techniques on, and watch what happens.

Just sign up below and I’ll send you a free copy of the Ultimate Guide to Habits right away.

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