Comments on: Useless messages by marketers like me

By: Victor Redmond

Victor Redmond — Thu, 14 Jun 2007 08:43:47 +0000

This one makes sence “One’s first step in wisdom is to kuesstion everything – and one’s last is to come to terms with everything.”

By: Sri

Sri — Sat, 17 Mar 2007 06:03:07 +0000

pamutron, I used to go to Japan a lot…i know the term…
“End of the walk is ahead, please watch your step”.

Somehow is it really marketing? I think its their disclaimer really! (We told you so!!)

By: Ryan

Ryan — Fri, 16 Mar 2007 16:33:45 +0000

Just the other day I noticed subway ads in Boston warning people to report suspicious bags and pacakges. IN BOSTON.

Have they already forgotten that the whole city was turned upsidedown a few weeks ago when some people overreacted to a “suspicious” “device”?

Clearly, we’ve all already heard enough airport reminders to absorb that cruicial piece of wisdom.

Who’s to blame for all of this? Lawyers, right?

By: Nas

Nas — Fri, 16 Mar 2007 16:06:31 +0000

Would the airline message really be from a marketer? It sounds like a mandate from legislation.

The CNN articles…yeah…that’s pretty funny.

Thanks for sharing.

By: Blair Christopher

Blair Christopher — Fri, 16 Mar 2007 13:50:53 +0000

Maybe there is too much information pollution in the world. I think we treat messages like this like we do the ads we here on the radio or see on tv. We either turn down the volume or “fast forward” through them with our Tivos. Every marketer is fighting for a space in your memory someway or another.

If there was a way to graph how the information available has increased versus how much information we retain over time, I’d be interested to see that.

By: pamutron

pamutron — Fri, 16 Mar 2007 11:56:57 +0000

wow, that’s nothing. obviously you’ve never been to japan. everything that can make some sort of noise DOES make some noise. for example, taking an escalator? “caution, you are getting on the escalator, be careful. you are riding the escalator, take care! you’re reaching the end of the escalator, be careful!” i wish i were kidding.

By: Mike

Mike — Fri, 16 Mar 2007 03:06:59 +0000

DC’s Metro system runs tons of announcements like that. My favorite is the one that asks passengers to report anything “out of the ordinary” to Metro employees. They never explain what they mean by “out of the ordinary.” And sometimes the announcements are pure noise, because the recordings are so badly done that they are unintelligible!

By: Jasonn

Jasonn — Thu, 15 Mar 2007 18:25:30 +0000

I recently spent some time in Southern California and I heard that exact same stupid message (I’m from Detroit and my route included the DTW and LAX both ways). I didn’t realize how stupid it really was until you just mentioned it.

By: Brendan

Brendan — Thu, 15 Mar 2007 17:09:10 +0000

All of the Monday articles were written by the same person, even. Jeez.

By: James

James — Thu, 15 Mar 2007 16:45:40 +0000

Last time I was in the airport I heard a similar message, but it actually mentioned (vaguely) that liquids would need a plastic bag. I don’t remember the exact phrasing, but it was a touch better than Detroit apparently.