There is nothing so fine as a finely ironed shirt
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Apart from my love of Ramen noodles, pens, personal finance, and viral marketing, I have a not-so-secret love of ironing.
My goal is to iron the creases so sharply that they’ll cut your face.
I have been searching for a business model for this skill of mine. Some of my friends suggested putting together a quick Web site showing people how to iron a shirt. Good idea, I replied, EXCEPT…
1. No one knows how to iron a shirt
2. Nobody cares about learning how to iron
3. Nobody pays for anything related to this (except to have a laundromat do it for them)
4. I don’t know how much positive personal branding I could receive from this
If I were Rowenta (they are like the Rolls Royce of irons), I would launch a massive ironing-education program in America. Maybe this is why I’m not the CEO of Rowenta, though.
Maybe I’ll just keep this as a hobby of mine.
This month, we celebrated an important milestone for IWT (more info below) and released some all new material -- you ...Read More