The $22 Million-Dollar Man

In this week’s challenge of my 30-day hustling course, I asked you to negotiate one thing before Wednesday night.  We got some interesting results... ...because hardly anyone even tried it! Compare that to week 1, I asked you to identify one positive script and automate it into your life. I got over 300 terrific comments. Why? Because it’s ...

How a random Twitter follower got $20,000 of my time — free

I recently met someone who, in short order, convinced me to give him $20,000 of my time -- for free. How? Let me share his story. A few months ago, somebody named @michaelfishman introduced himself to me via twitter. He said something interesting about copywriting (I don’t remember what), so I clicked through to his website. It looked ...

Salary negotiation: how to negotiate better than the competition

Salary Negotiation: How to negotiate better than 99% of people

In college, I had the opportunity to teach a “Student-Initiated Course,” or basically a course on whatever I wanted. So I got together with two of my friends and we put together a course on religious studies. Now, Stanford gave us incredible flexibility to teach essentially whatever we wanted...but the student instructors never got letter grades -- it was ...

The master of persuasion: Interview with BJ Fogg

How do you use persuasion to change others’ behavior -- or your own? 2 days ago, I held a live Q&A with my mentor, Stanford psychologist BJ Fogg. He’s the father of the field of Captology -- Computers As Persuasive Technologies -- and he taught me most of what I learned in psychology and persuasion early on. ...

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Wednesday Workout: Testing your assumptions

Everybody has a plan until they get punched in the face. — Mike Tyson Remember in college when you’d read a chapter from your textbook, shrug your shoulders, and say, “Done. I got this.” Then you took the test and your ass royally kicked? That’s because it’s easy to read and read and believe we “got it,” but ...

Hustlin’ case study: How to get into your dream organization — after getting rejected

Note: This isn't only about getting into college. You can use Failure Expectation to get a dream job or getting into almost any exclusive organization. "Welcome to the Class of 2014!" There is no feeling quite like getting admission into your dream college. No purchase, no vacation, no other achievement can rival it. But it's even more impressive when you've ...