Losers love tactics

Here is a fascinating insight I discovered out of the millions of emails I have tested and sent to my IWT Insider’s List: You would think the best emails I send are the value-packed psychological insights, or the marketing nuggets, or the interviews I do with close friends like BJ Fogg and Tim Ferriss. Nope. The single-best email I ...

The Principle of Decommoditization: How to stand out to hiring managers

Many of us are starting to realize that doing the same thing as everyone else doesn’t work any more. We have a deep invisible script that if we simply work harder than other people, we’ll win. But that's a lie. I remember hanging out with a college friend of mine right before she started law school. I always ...

Introducing the 3-Week Dream Job Boot Camp

Today, a story about how a salesman sold me thousands of dollars worth of clothes I wasn’t going to buy. As you read this, try to spot the differences between an average salesman and this top-performing salesman. A couple months ago, I got an email from a sales guy at a clothing store I’ve bought from before. (I ...

The worst career advice in the world

Today, some gut-wrenching stories about the worst career advice you’ve been hearing for the last 25 years. It is truly amazing how bad most career advice is. The only comparable industry is "financial literacy," which mindlessly repeats the same 5 tips over and over, is completely out of touch with how real people use their money, and genuinely believes ...

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2012: The Year of Mastering The Game Being Played Around You

I have a special talent for making women cry. It's not intentional, it just happens. I remember, one year during college I was an RA, and one Saturday I had a series of back-to-back meetings with my residents to try to resolve all kinds of problems. I hate my roommate! I just failed my test. What should I do with ...

Want a virtual assistant? Get one, FREE, for a year.

A few years ago, I started using a virtual assistant. And dear god, I made every mistake in the book: I tried to save a few bucks by using international assistants (I paid between $2/hour and $10/hour), but I ended up wasting tons of time explaining exactly what I wanted. Then I switched to American assistants and got ...