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Announcing the “Rich Life Giveaway”

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Last year, I hosted a bunch of giveaways as an experiment: I was trying to find out if they worked to get more attention for IWT and to change IWT readers’ behavior.

As usual, some of it worked, some of it didn’t.

Can you guess which one was the most/least popular contest of last year?

  • $1,001 cash for you, no strings attached
  • $1,001 cash for you and your partner
  • Two roundtrip tickets anywhere in the US
  • One month’s payment of your rent or mortgage
  • Two nights in a luxury hotel anywhere in the world
  • Several iPhone 5s


  • Most popular: = Two roundtrip tickets anywhere
  • Least popular: Two nights in a luxury hotel anywhere in the world

Honestly, I have no idea why this is. I’ve always said that money is only a small part of living a rich life, so it makes sense that the flights (freedom, flexibility) were popular. But why the hell didn’t you guys want luxury hotels? Do we have a bunch of ballers who already stay at the St. Regis wherever you travel?

If it were me, that would have been my #1 choice!! But then again, I am a little weird about luxury hotels.

All in all, I liked doing these contests. They got us all thinking about what a Rich Life means, they led to record comments/growth, and they let me give back to the IWT community.

Since 2013 is the year of Taking Control, I’m going to be doing more of these. In fact, to give people a taste of living a Rich Life — like so many successful IWT students now have — I’m making this a regular feature of IWT.

Every month, I’m holding a simple contest with a chance to win something cool. Hopefully I won’t have any duds like the hotel example above.

To start it off, I’m giving away another two roundtrip tickets to anywhere in the US.

There’s no expiration date. Use them this month, at the holidays, for your honeymoon, whenever.

Click here to begin:

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  1. Lake Tahoe. With my Wife

  2. Hawaii, with my wife

    • Good choice.

      FYI, in a past contest, I didn’t specify whether Alaska/Hawaii counted, but for this one, I am 100% allowing ANYWHERE in the USA — including Hawaii and Alaska.

  3. Hawaii. I don’t have a wife. 😉

  4. Ha ha CL, take me!

  5. Having given it 30 seconds of thought, there are a couple of possible reasons people were more interested in the plane tickets vs. the hotel nights. The first is purely financial. You can go cheap on hotels if you want (or visit someone and stay for free), but there’s a limit to how cheaply you can get from Point A to Point B, so if you want to minimize out-of-pocket costs, you’re better off going with the plane tickets. This approach might not max out the pure dollar value you realize by winning–depending on where you go, the hotel might cost high 3 to even 4 figures a night–but if minimizing costs is more important to you than maximizing “value”, then you’d go with the plane tickets.

    Second, people might not really know how much a luxury hotel can go for, or what high-end hotels are like, so they might just think “Whatever, who needs free nights at the Holiday Inn”.

    Then you have people like my wife and I. We like fancy hotels, but have come to realize that in the end, no matter how nice they might be, they’re just places with rooms. For example, we took a trip to Venice last month. We spent 2 nights at the Hotel Danieli, one of the most famous hotels in Europe. We also spent 7 nights in an apartment that ran us a whopping 50 euro/night (this was borderline theft for Venice). Even though we’re glad to have visited the Danieli, I think we enjoyed the place we rented at the last minute on VRBO a lot more. Don’t get me wrong, if you want to throw 2 free nights at us, I’ll take them, but if it was a choice between the two (and maybe for some reason people thought it was), I’d take the plane tickets and wouldn’t think twice.

    We do have some pretty nice pictures of the Danieli, though, if that’s what gets you excited . . .

  6. Maciej Binkowski Link to this comment

    LA, with my wife.
    I have some friends there whom I worked with but never had a chance to meet them in person.

  7. I would’ve thought that the cash is the most popular one, since you can do whatever you want with it. But I guess airline tickets are expensive nowadays and worth more than the cash price?

    Actually, now that I’ve looked at the list again, several iPhone 5s might be worth more. Another question is, once I get the price, do I get to sell it for cash?

  8. I totally used “price” in place of “prize” in the last comment. Perhaps I should hire someone to proofread my comments. Hm… no.

  9. Ramit, I remember that there was a lot of confusion whether your givewaywas are for everyone or for US citizens only, it would be great if you could make it clear this year.

  10. It’s obvious, where’s the excitement in 2 nights in a luxury hotel ‘anywhere’ if you don’t have the dollars to fly ‘anywhere’?!
    If I was cash-strapped, I’d much rather have as many days/nights in cheap accommodation in an exotic location as I could afford, than 2 nights in the 5star down the road……