A few interesting links to check out

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I'll go ahead and bet that this move is going to be very good for McDonalds over the next 5 - 10 years. The big names in fast food have been in gridlock over the last few years with no dramatic gains either way. I still like Wendy's food the best for a national chain anyway. In-n-Out Burger is great, and Chick Fil A's taste can't be beat. But on a national scale this move to remodel and give McDonalds a fresh new look is very necessary.

Again. I'm betting it will do good things for McDonalds.

I'm from Chicago and have seen the prototype in Oakbrook(HQfor McD's) and it's great. It has more of a starbucky feel to it. The good thing about the decor is that it might make people forget that the food is crap and buy more or even hang out. So would I buy. Yep, but that's more b/c here in Chicago the lunch and dinner lines to McD's are always long.

As for the Visa counseling, isn't that like a drug dealer telling kids "Don't do drugs?"

Not sure if that move alone will be enough to revert the trend...

Ramit, I heard that sometimes you work, and sometimes you get paid for that work...

... you greedy bastard!!

Thats a good analogy, Isabel. But always like to think of it as letting the fox in the hen house. Monumental stupidity.

Follow up. I know this post was ages ago. Yes I did bet on McDonalds stock based on that analysis. I would still give it a buy rating. They're doing good things with their image, compared to the other big chains.