January 22nd, 2012
I’ve spent a lot of time thinking about giving away free material vs. charging for it. Here’s a recent 1-hour interview where I talk about free vs. paid material, including how I went from charging $4.95 for my first ebook to $12,000 for my most recent course.
I also did another interview on the psychology of ...
January 20th, 2012
When I was on the Today Show a couple years ago, I sat down to prep a few minutes before air time. About 45 seconds before we went live, Meredith Viera came onto set. She took one look at the topic sheet, then reached out to shake all of our hands. In the next 30 seconds, she asked a couple ...
January 18th, 2012
How many of us have heard career experts telling us to “go out there and network”?
What does that actually mean? They never seem to specify.
So we end up going to 1 or 2 pointless networking events, which actually turn out to be a bunch of unemployed people looking for jobs, until we realize the pointlessness of random ...
January 17th, 2012
Last night, 3,000+ IWT readers from all over the world tuned in, live, to learn the inside techniques to craft a winning resume. These are the same techniques I used to get jobs at Google, Intuit, and many other companies.
Attention jackasses: These are not my curtains. I'm not 78 years old. I was at a hotel.I had ...
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January 16th, 2012
Welcome to Week 2 of the 3-week Dream Job Boot Camp. As you know, I got tired of seeing the same old career advice from 68-year-old people who have never been through serious recruiting. As a result, even when they tried to offer advice -- even when they genuinely believed it would help! -- it really didn’t. There’s ...
January 13th, 2012
Here is a fascinating insight I discovered out of the millions of emails I have tested and sent to my IWT Insider’s List: You would think the best emails I send are the value-packed psychological insights, or the marketing nuggets, or the interviews I do with close friends like BJ Fogg and Tim Ferriss.
The single-best email I ...