Why do so many personal-finance sites focus on spending LESS?

I'm in the middle of my private Earn1k course this week before announcing something next week. I was doing a live webcast last night and I was trying to make a point, but I wasn't sure how to say it. It seems like 98% of personal-finance material (blogs, magazines, books) focus on spending LESS -- keeping a budget, saying "no, ...

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